Jason Pier ’08, ’11
Director, Strategic Communications and Marketing - American University, School of Education
Jason Pier, a marketing and communications professional, is currently the director of strategic communications and marketing at American University’s School of Education. He is responsible for managing the brand, communicating with students and the community, and helping secure national rankings for the School of Education. In this position, he draws on the expertise he gained through his two degrees from Trinity, in business and communications, and his nearly 20 years in higher education marketing.
For nearly 10 years, Pier was the assistant vice president for marketing and communications for Trinity where he developed and coordinated the marketing of the university from admissions to alumni relations and giving, collaborated with assistant vice president of online marketing on Trinity’s web presence, including social media. He designed and edited a wide range of publications, including admissions marketing brochures and the university’s magazine, TRINITY.
While working full time at Trinity, he earned his bachelor of science in business administration from Trinity in 2008, and immediately continued his studies at Trinity, earning a master of arts in communication in 2011.
He most recently was director of marketing for the American Council on Education where he provided strategic vision in the planning, creation and execution of integrated marketing strategies in support of growing new revenue streams and engaging members to grow annual membership dues. He developed and implemented strategies to engage target audiences with ACE’s professional learning products, campus transformation programs, in-house research, and related services to enhance ACE’s position as thought leaders.
Prior to working at Trinity, he was the production and design manager for NACUBO, the National Association of College and University Business Officers, and production coordinator for Ernst & Young’s D.C. office.